We’re thrilled to announce that we have officially partnered with Awards International to bring the International Customer Experience Awards (ICXA™) to our part of the world!

Melanie Disse Consulting is your A/NZ Regional Partner for the ICXA™ 2025!

We’re incredibly proud to represent ICXA™ in Australia and New Zealand, helping local organizations showcase their achievements on the international stage and connect with the global CX community. It’s an exciting time for customer experience in our region, and we look forward to supporting and celebrating the incredible work being done here.

The ICXA™, in partnership with the Customer Experience Professionals Association (CXPA), has become a global platform for celebrating customer experience excellence, sharing best practices, and connecting CX leaders from around the world. Each year, the ICXA™ shines a spotlight on the inspiring work of organizations who are elevating the customer experience, offering them international and industry-wide recognition for their hard work, innovation, and results.

Since its inception, the ICXA™ has welcomed entries from over 50 countries, recognized more than 300 outstanding CX initiatives, and brought together hundreds of passionate professionals to share their insights and expertise. The 2025 awards feature 26 diverse categories, each highlighting a different dimension of CX excellence — offering more opportunities than ever to celebrate and learn from the best in the field.

If you're interested in entering the awards or learning more about how your organization can get involved, we’d love to hear from you!

ICXA Partnership

Awards Categories

This year's International Customer Experience Awards® has 26 categories, each celebrating a particular aspect of CX excellence.

From CX Strategy, to Culture, Customer Service, Technology and Customer Insights, and many more! Be sure to check out the full list of categories here.

We've divided the categories into five main sections:

  • CX Classics

  • CX Spotlight

  • EX Spotlight

  • Industry Specific

  • CX Professionals

Get in touch for any questions or a general discussion about the awards. We’re here to support you turn your CX initiatives into a winning application!

And don’t forget to ask about your Plan2Win pack!

Key Dates (2025)

Open for Entries: 1 April

Super Early Bird Entry Deadline: 30 May

Early Bird Entry Deadline: 25 July

Entry Deadline: 29 August

Finalist Announcement: 12 September

Present at the Finals (online live presentation): 5 + 6 November

Awards Ceremony: 12 November